Dubai: There is no getting away from digital. If social media sites do not overwhelm you with their sheer ubiquity, digital ads will. And you will get to see it this year. According to the management consultancy Deloitte, online branding globally could transform into a $20 billion (Dh73.44 billion) category through a forecast 50 per cent growth in 2012. Against that, conventional advertising will only do so by 5 per cent. For marketers and agencies [...]

If your Site is mobile friendly? I know, most of us don’t know exact answer. Don’t worry, I will help you to find out. Do you know 32% of Internet Browsers are using Mobile Devices? and by the end of 2012, this number will exceed the Internet Browsers who are using laptops or desktop computers. Means this is the right time, to make sure that, your side is mobile friendly. Just like we care about [...]

Download the latest version of Safari browser for Windows or Mac OS and follow these steps: run Safari, click on Edit -> Preference go to Advanced tab check the checkbox for Show Develop menu in menu bar option exit from the Preference dialog window, a new “Develop” menu will show in the menu bar click on the Develop, select the User Agent in the pull down menu click to select Mobile Safari – iPhone

The latest survey of internet users in the Middle East and North Africa region has shown just three in 10 purchase goods and services online. The survey by online research company Effective Measure and Spot On Public Relations of 7,000 internet users found that highest percentage of internet shoppers in the MENA region was in GCC countries. But, compared to other global markets, like the UK where 62 percent of internet users shop online, the [...]

Its always a question for eCommerce Sites, that which method is best for Marketing. As Social Media become a Buzz, many companies just think to use it as their main marketing method. In my opinion, a mix of Offline Marketing, SEO, Social Media and Email Marketing can make wonders. A Strategy to use right e-Marketing mix is important. A new report from Econsultancy suggests that email still beats social networks when it comes to marketing [...]

eCommerce is growing at the speed of light in GCC. Its opening up new ways for entrepreneurs who were afraid of starting their business due to high startup expenses. eCommerce makes it easy to start business and in the mean time makes it easy for buyers to reach more quality products. I am attaching here slides of presentation, I presented at Webpreneur Camp (23rd July 2010). If you have any question, feel free to ask in comments, [...]

E-Commerce in GCC to reach $100bn in 2010, says ICDL GCC Foundation (International Computer Driving License), a recent study by Business Monitor International (BMI). ICDL has reported that the imminent electronic transformation and the growing digital awareness are the primary contributing factors to the growth of e-Commerce. This growth has prompted further investments in both modern technologies that have helped expand trade over the Internet and also in the provision of the required infrastructure, shaping [...]

The National July 15. 2010 Related Post: Internet Marketing Vs Conventional Marketing Internet users in the MENA region spend more time surfing the web than they do watching television, prompting analysts to predict a rise in spending on online advertising. Between 1 and 2 per cent of total advertising spending in the region goes to digital media; a tiny amount compared with TV, the dominant medium. But with the region’s youth starting to turn their [...]

Social Media is a Buzz word today. Every one is on Social Media and every one Wants to be successful on Social Media. Few Days before I was attending a introductory seminar on Facebook Success by an Internet Marketing Guru in Middle East, Amir Anzur, and I really loved his words: “Now People don’t follow Julia Roberts and other stars, they follow their friends and the real people around them”. But questions are: How to [...]

A CMS allows complete control to add new web pages or amend existing website information without need of any experience in programming or complex IT languages. It provides a simple browser based method allows you to update your website easily. By separating content from the layout, you don’t have to rely on a Web Designer to make changes or wait for the changes to update on your live website. Its as simple as 123… 1. Login [...]