The latest survey of internet users in the Middle East and North Africa region has shown just three in 10 purchase goods and services online. The survey by online research company Effective Measure and Spot On Public Relations of 7,000 internet users found that highest percentage of internet shoppers in the MENA region was in GCC countries. But, compared to other global markets, like the UK where 62 percent of internet users shop online, the [...]

Its always a question for eCommerce Sites, that which method is best for Marketing. As Social Media become a Buzz, many companies just think to use it as their main marketing method. In my opinion, a mix of Offline Marketing, SEO, Social Media and Email Marketing can make wonders. A Strategy to use right e-Marketing mix is important. A new report from Econsultancy suggests that email still beats social networks when it comes to marketing [...]

eCommerce is growing at the speed of light in GCC. Its opening up new ways for entrepreneurs who were afraid of starting their business due to high startup expenses. eCommerce makes it easy to start business and in the mean time makes it easy for buyers to reach more quality products. I am attaching here slides of presentation, I presented at Webpreneur Camp (23rd July 2010). If you have any question, feel free to ask in comments, [...]

E-Commerce in GCC to reach $100bn in 2010, says ICDL GCC Foundation (International Computer Driving License), a recent study by Business Monitor International (BMI). ICDL has reported that the imminent electronic transformation and the growing digital awareness are the primary contributing factors to the growth of e-Commerce. This growth has prompted further investments in both modern technologies that have helped expand trade over the Internet and also in the provision of the required infrastructure, shaping [...]